Expats do not consider Dubai to be a permanent home, chiefly because theY dream of a suburban home in which to raise a family in.

Dubai, with its vast deserts and glamourous skyscrapers, is perceived as being pretty much the opposite of the idyllic countryside lifestyle someone looking to settle down would want.
But what if there was a way to get that countryside lifestyle?
Would that not be a compelling reason to live here, forever?
This was the deep insight we tapped into when crafting a launch campaign for Ghaf Woods, a heavily-forested community aimed at the country’s large well-to-do expat population.