EACH VEHICLE INFINITI builds is a singular work of art. centuries of japanese craftsmanship, passed down from generation to generation, have found their way into the luxury car brands’ range.

How do we honour this esteemed legacy while also competing in a market replete with luxury vehicles?

INFINITI is very much a challenger brand in the Middle East.
But it has one very powerful ally on its side- a strong history of Japanese craftsmanship.

Everything we did for INFINITI, from the launch of a new colour to unveiling the latest lineup of stunning models, was centered around one key message:

"Luxury cannot exist in the absence of art."