Safa One and Safa Two

Role Concept & Copywriting
Agency DAMAC
Year 2022
 
 
 

SAFA ONE and Safa two are a pair of luxury towers being constructed at the heart of Dubai’s burgeoning financial district by DAMAC.

Their launch films dipped into the world of high fashion, a nod to the towers’ DeGrisogono interiors and gem-like exteriors.